Shop A Docket has appointed Avalde Digital to spearhead its online and mobile strategies.
According to Shop A Docket’s most recent quarterly consumer survey, 63 per cent of shoppers prefer to receive their coupons via the internet.
“With our combined strengths of Shop A Docket’s market leadership in the coupon space and Avalde Digital’s cutting edge digital know-how, we are looking forward to leading the way in giving consumers the ultimate end-user experience when it comes to redeeming coupons and discounts,” Quaetapo, Shop A Docket’s chief operations manager of digital, said.
Through Avalde Digital’s development of Shop A Docket’s digital offerings, the expectation is that Shop A Docket will further extend its already considerable reach on Australian grocery buyers. The enhanced platforms will provide consumers with greater accessibility and flexibility to find and redeem offers wherever they are.
“The new mobile and website platforms will also offer consumers an even greater range of discounts on travel and accommodation, restaurants, bistros, cafes, coffee and takeaway, plus entertainment, health and fitness, hair and beauty and travel,” Quaetapo said.