Melbourne Business School is addressing industry challenges with a new program to address retailers’ concerns.
The “Retail Futures: Multi-Channel Merchandise Strategy & Planning” program will look at the local environment and offers the latest insights into global best practices. This includes developing a customer-centric focus particularly around products, retails trends and the multi-channel consumer, and the need to be agile in the 21st century. The program features the i-Pad as a learning tool and makes the best use of available learning applications.
“The traditional bricks and mortar approach is no longer adequate. Retailers need to let go of an outdated business model. Agility and innovation, particularly in the context of constant technological changes, is a must,” Beverley Chambers, Mt Eliza associate and retail consultant, said.
Led by retail professionals with a combined experience of over 60 years, the program will run in April and October. For more information or for comment, contact Beverley Chambers on 0438 089 632.