A lifecycle marketing agency, Chronos Agency has officially expanded into the Australian market following strong demand from local e-commerce businesses for email, SMS, and other retention marketing services.

Chronos Agency has supported more than 400 businesses globally, 20% of which are Australian businesses. Significant success with early client, The Oodie, including increasing its overall email revenue by 87%, became Chronos’ steppingstone into the Australian market and since then in 2020, Chronos’ Australian customer base has grown organically through positive word of mouth and increasing awareness of the benefits of retention and lifecycle marketing.

Chronos Agency has appointed Nina Jung as chief revenue officer, responsible for overseeing the Australian market and leading the company’s growth in the region. She brings over 15 years of experience across the marketing, growth, and startup sectors, and has held senior leadership roles at MadeComfy, Delivery Hero, and HotelsCombined.com.

“Acquisition-focused growth is what’s prevalent, but forward-thinking marketers are focusing on personalisation and retention to grow revenue. With privacy concerns and the shift towards using first-party data, the amalgamation of acquisition and lifecycle marketing is the right way to grow businesses in my view,” Jung said.

“Chronos Agency ticked a lot of boxes for me – not just in what they do, but also in their global presence, expertise, service levels and skilled teams. I’m excited to join the team and lead the way in supporting Aussie marketers and entrepreneurs in the ecommerce ecosystem, helping them achieve their growth ambitions both nationally and globally.”

Chronos Agency co-founder and CEO, Joshua Chin commented, “By integrating global best practices with deep local market knowledge, we provide Australian companies the tools to not only thrive domestically but also successfully venture into international markets.

“The opportunity to help Australian businesses go global aligns perfectly with our mission to deliver tailored lifecycle marketing services that drive growth, engagement, and profitability across diverse platforms and regions.”

Chronos Agency is one of six Klaviyo Elite Master Partners in APAC.