Auctane, a leading global company that delivers shipping and mailing experiences through ShipStation, Stamps.com, Metapack, and Packlink, has appointed Laura Goldberg as chief marketing officer.
Goldberg brings a proven track record of excelling in crafting data-driven marketing strategies that resonate with customer needs. Her expertise will help advance Auctane’s mission to deliver exceptional shipping and mailing experiences to businesses worldwide.
Previously, Goldberg was the CMO at digital marketing platform, Constant Contact. She has also held marketing leadership positions at Kabbage, an American Express Company, and LegalZoom, where she played key roles in driving customer growth, revenue expansion, and EBITDA improvements.
Commenting on her appointment, Goldberg said, “Joining Auctane is an incredible opportunity to be part of a forward-thinking team that’s transformed ecommerce, shipping, and mailing for millions globally. I look forward to working alongside this team and bringing my own expertise, as we set our sights on future growth in this exciting, evolving industry.”
Auctane CEO, Al Ko said, “Auctane is entering an exciting phase of growth, and Laura’s appointment as CMO is crucial to driving our marketing initiatives forward. Laura’s ability to translate data into actionable strategies, coupled with her experience leading high-performing teams, will propel us forward. With Laura’s vision, we can empower more businesses with best-in-class delivery experiences.”
Annually, Auctane brands process three billion orders from over three million customers worldwide.