ALTINA Drinks, renowned for its non-alcoholic wines infused with native Australian botanicals, has unveiled the ALTINA Wine Club exclusive membership program, designed to cater to individuals who prioritise wellness, exceptional taste, and seek community connections in their wine experiences.

ALTINA Drinks co-founder and scientist, Dr Christina DeLay said, “At ALTINA Drinks, we’re passionate about crafting non-alcoholic wines that deliver both exquisite flavour and wellness benefits. Our new ALTINA Wine Club reflects our commitment to offering our customers more than just a product. It’s about creating a community of like-minded individuals who appreciate quality, sustainability, and the joy of shared experiences.”

Members move through three tiers—Enthusiast, Connoisseur, and Afficionado —each offering escalating benefits such as discounts ranging from 15% off regular prices, free shipping nationwide, cashback on orders, exclusive access to pre-release products and members only merch and gifts.

Embodying its commitment to sustainability, every ALTINA Wine Club order benefits from sustainability initiatives like using recyclable packaging, carbon neutral shipping and more.

Members have the opportunity to engage with like-minded individuals through virtual tastings, an exclusive online forum, and members-only events. They also receive curated newsletters with wellness tips, food pairing advice, and insights from industry experts.

“We believe in creating an inclusive space where members can explore our innovative range of non-alcoholic wines. ALTINA Wine Club is more than just a subscription; it’s a journey of taste discovery and shared moments,” Dr DeLay added.