Koko Black has opened its second Chadstone store, marking its 20th location in Australia.
The new flagship store at The Market Pavilion has been designed with a focus on customer experience, featuring a mix of light wood finishes, touches of brass, sage green, and the brand’s signature Supermint colour.
In addition to its unique aesthetic, the store introduces a range of new customer experiences, including a Koko Black Bar that will serve signature hot chocolate, chocolate dipped strawberries, and a new chocolate chill.
The store also features several interactive elements, including a Macadamia display where customers can pick and mix Australian macadamias dipped in various chocolate flavours.
To celebrate the store’s opening, Koko Black offered a $200 shopping spree to each of its first 100 customers.
Customers visiting throughout the month of April can also personalise their Koko Black blocks with free custom sleeves.
Throughout the opening weekend, visitors can enjoy a free Signature Hot Chocolate or the new Chocolate Chill during the Hour of Power from 12pm to 1pm on Thursday through to Sunday.
With Easter approaching, the new store will also feature an “Extraordinary Easter” collection, offering chocolate treats for the season.
Chadstone anticipates more than 10 million visitors annually to The Market Pavilion.