Leading data and AI platform for e-commerce businesses, Triple Whale, is expanding into the Australia and New Zealand region, helping local brands and retailers to optimise sales, marketing and operations with real-time insights and actionable data.
Triple Whale seamlessly integrates with major e-commerce ecosystems including Shopify, BigCommerce, WooCommerce, Klaviyo, Meta, and TikTok, empowering businesses to unlock their full potential. To enable faster and more data-driven decisions, first-party, zero-party, and marketing data are consolidated into a single, unified platform. This allows brands and retailers to provide more personalised customer experiences.
Triple Whale senior partnerships manager for Australia, Adam Saunders (feature image) is the company’s first hire for the region.
Saunders brings over a decade of industry experience, having held numerous sales roles with companies including Cision, IBM and Optimizely in the UK, as well as ChannelAdvisor in Australia. He was most recently sales and growth director for ANZ and Southeast Asia at website builder platform, Wix.com.
Commenting on his new role, Saunders said: “I’m thrilled to join Triple Whale and eager to collaborate with e-commerce agencies to drive remarkable results for their clients. With Triple Whale’s cutting-edge data and AI platform, I believe we can revolutionise the way Australian e-commerce businesses optimise their operations and drive growth. I encourage all e-commerce-centric businesses to explore the Triple Whale solution – it’s a game-changer.”
Founded in 2021 and backed by Shopify and leading investors, Triple Whale partners with more than 24,000 brands and retailers worldwide – including hundreds already in Australia – with over US$49 billion in annual sales generated through the platform.