Known Pty Limited, trading as Kudosity, a leader in the messaging technology industry, has become an early adopter of rich communication services (RCS), launching beta-testing in the Asia Pacific region. Kudosity invites businesses to register for beta testing and gain exclusive early access to this next-generation messaging platform.
RCS represents a significant leap forward in business messaging by offering richer and more interactive experiences than traditional short message service (SMS). With features such as multimedia support, read receipts, and seamless interoperability across Android and iOS devices, businesses can connect with customers in more dynamic and personalised ways.
As Apple and Google commit to integrating RCS, the platform is set to become the next global messaging standard, unifying messaging across devices. As privacy regulations tighten across Australia, RCS’ compliance-ready features empower businesses to manage customer data securely while adhering to stringent data protection laws.
Kudosity CEO, Alex Macpherson said, “As a company dedicated to transformational development, Kudosity is thrilled to be at the forefront of the rich messaging revolution. We believe that RCS will redefine business messaging by delivering richer, more interactive customer engagements. This early adoption will let our clients experience the future of communication before anyone else.
“Kudosity’s commitment to innovation goes beyond RCS. We’re also embracing an omnichannel approach in 2025 that includes platforms like WhatsApp and Viber in APAC markets. Our dual strategy will equip businesses with the most effective tools for customer engagement, prioritising RCS for first-mover advantage while leveraging these platforms to drive immediate revenue gains.”
Kudosity is also one of the first organisations in Australia and New Zealand to launch Agentforce, the autonomous artificial intelligence (AI) agent solution from Salesforce. The solution will be used in conjunction with Kudosity’s conversational AI solution to enhance customer engagement and deliver added value to a broader customer base.
Salesforce area vice president for SMB sales, Adrian Towsey said, “Salesforce is proud that Kudosity is one of our first customers in the region to leverage Agentforce. They embody the nimble, first-mover approach that so many of Australia’s small business community have when it comes to embracing digital innovation.
“We believe that humans with agents drive customer success together, and with the arrival of Agentforce, the team at Kudosity now have a set of tools to create and customise their own agents that will support the scaling of its workforce, delivering better customer relationships in the process.”