A new partnership between Finish and food rescue organisation, OzHarvest, in conjunction with Woolworths, will support the rescue 200,000kg of food waste – equal to 69 million litres of water or 27 Olympic swimming pools.
For every pack of Finish sold at Woolworths between 1 June and 5 July 2022 (up to 200,000 packs), Finish will help OzHarvest save over 300 litres of water from going to waste, by rescuing 1kg of food from waste.
OzHarvest founder and CEO, Ronni Kahn AO said, “Every time we waste food, we are also wasting precious water, so raising awareness about this issue is hugely important.
“We’re proud to be part of the #FinishWaterWaste campaign supported by Woolworths, to help our efforts in championing the value of food to make wasting it a thing of the past. OzHarvest is committed to the national target of halving food waste by 2030 by driving change at all levels of society, and this is a great initiative to help us get there.”
Reckitt Hygiene head of customer sustainability and purpose activation, Danielle Byrne said, “We are immensely proud of the positive impact #FinishWaterWaste has had on the community to date; we have donated millions of litres of water when drought was upon our regional communities and delivered 100 water tanks to promote short term water security for farmers. But this is an ongoing issue; we all still need to play our part in being more water conscious.
“We hope that this new partnership with OzHarvest and supported by Woolworths builds on the positive water-saving habits promoted by #FinishWaterWaste and brings about further behaviour change for the long term.”
Woolworths merchandise manager, John Loader added, “As Today’s Fresh Food People, we’re committed to growing greener alongside our customers, so it’s great to see other businesses like Reckitt take positive steps to reduce food and water waste. This initiative allows us to expand our existing partnership with OzHarvest and proves that a little bit of good every day can make an immense impact over time.”
Feature image: John Loader (Woolworths), Monique Llewellyn (OzHarvest) and Danielle Byrne (Finish).