Leading commerce operations platform, Loop has acquired customer experience and advanced order tracking platform for Shopify merchants, Wonderment, to further unify commerce operations touchpoints to eliminate friction and drive growth for e-commerce brands.

The acquisition underscores Loop’s commitment to empowering growth-focused e-commerce brands with revenue-driving tools. Wonderment’s customer experience platform was built by Shopify veterans with deep knowledge of the Shopify ecosystem. Merchants can now access real-time shipment insights, predictive carrier analytics, and streamlined returns processes from a single interface.

Loop CEO, Hannah Bravo said, “By joining forces with Wonderment, we’re taking a significant step forward in our mission to help merchants simplify commerce operations and build enduring relationships with their customers.

“Our newly combined platform will unlock our merchants’ ability to turn returns and order tracking from a source of frustration into an opportunity to delight customers, drive retention, and fuel growth.”

The acquisition brings Loop merchants AI-powered insights that transform raw shipping and returns data into actionable intelligence. Wonderment’s comprehensive tracking product includes real-time shipment insights, tracking pages, proactive alerts, one-click integrations, and more.

Wonderment CEO, Jessica Meher said, “Joining Loop marks an exciting new chapter. Our shared commitment to building exceptional products, optimising customer and merchant experiences, and driving growth for merchants made this partnership a natural fit.

“Together, we’ll make a lasting impact on the Shopify ecosystem by helping brands deliver transparency and trust throughout the entire post-purchase journey.”