More Australians are embracing same-day delivery especially on key retail dates, as Australia’s largest same day delivery company, Sherpa, reports record deliveries for Mother’s Day 2022.
Last year, Sherpa recorded a 60% increase on previous years and this year’s Mother’s Day delivery figures have again broken records, with more than 11,000 deliveries made by Sherpa on Sunday 8 May 2022 – an increase of more than 40% on last year.
Sherpa shipped more than 200,000 floral surprises this year, in addition to thousands more gift deliveries including cupcakes, desserts, hampers and even technology.
“There’s no doubt that the pandemic spurred consumer interest in same day delivery but what’s markedly noteworthy is that we’re seeing no slow-down of interest now that restrictions have lifted,” Sherpa CEO, Duncan Brett said.
“What the pandemic has done is prove to a whole new cohort of customers the value and convenience of same-day delivery. A significant portion of customers, who were forced to shop in this way during the past two years, have now adopted it long-term.
“Mother’s Day 2022 is a prime example of an ongoing retail revolution. Consumers now have a mentality that they ‘want it and they want it now’. Because Sherpa is synonymous with same-day delivery and we have set the timeframe bar so high, we are delivering more flowers, working with more businesses and covering a wider area of the country, as well as New Zealand.
“Of course, Mother’s Day is always one of our busiest days of the year but the demand for fast delivery continues to soar across other categories too including groceries, medical, alcohol and consumer electronics.”
The most popular area in Australia for Mother’s Day flower deliveries was Sydney, with 3,000 deliveries. Close behind was Melbourne with 2,700 flower deliveries. When it comes to the suburbs, the top three suburbs for gift-deliveries to mums this year were Caloundra, Queensland, Gosford, New South Wales and Cranbourne, Victoria.