Amazon Australia says its site attracted a record number of customers and made record sales during its first ever Australian Prime Day.
The shopping event, which kicked off at 12pm on 16 July and concluded at midnight on 17 July, represented Amazon Australia’s two most successful days since it launched in December 2017.
Amazon Echo devices, PS4 Pro consoles and Bose noise cancelling headphones topped the best seller list during Amazon’s Prime Day, with Nintendo Switch consoles being snapped up in under one minute.
Amazon Australia country manager, Rocco Braeuniger said demand exceeded expectations with sales surpassing Boxing Day on the first day.
The first Australian Amazon Prime Day exceeded expectations.
“We have been humbled by the response from Prime members to Prime Day in Australia. Members across the country have snapped up the thousands of deals during the shopping event reserved exclusively for Prime members.
“Prime Day deals were across all 23 categories, from toys and gaming consoles, to fashion and books, with deep discounts. This is in addition to the great range of other shopping and entertainment benefits we are excited to bring to Prime members in Australia.”
This story was originally published by Appliance Retailer.
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